Entries from April 2008 ↓
April 30th, 2008 — Marketing
I’ve just been watching some UK TV coverage of Bletchley Park, the mansion which housed the World War 2 Code Breakers and which is now a museum to the brilliant mathematicians who cracked the German Enigma code with ‘home built’ mechanical and, finally, electronic computers.
Code breaking is a fascinating art simply because it uncovers untold ’secrets’ and our curiosity is raised to discover just what lies behind the code. Coincidentally I’ve just been reading another ‘code breaking’ book, this time in the online marketing niche, called ‘Cracking the Online Wealth Code’.
Once again I was hoping to uncover some ’secrets’ to affiliate and product marketing that lay behind the covers. ‘Cracking the Online Wealth Code’ centers around using Clickbank and, if you’ve never explored Clickbank or its possibilities, you’ll find this book a great expose of how to sell other people’s products OR your own products using the Clickbank portal.
It’s no secret that Clickbank is used everyday by millions of marketers to aid the sale of their own products but, primarily, by affiliate marketers who can instantly find the most profitable items to sell in their niche. What ‘Cracking the Online Wealth Code’ does is show YOU how YOU can harness the power of Clickbank immediately.
If that was all the secrets that ‘Cracking the Online Wealth Code’ revealed then I’d be a little disappointed simply because I’ve been using Clickbank successfully for years. What I didn’t expect was a multitude of other ‘code breakers’ on the download page which seem to go on, and on, and on!
If I began to list all the audio and video resources that you can download along with ‘Cracking the Online Wealth Code’ you’d be scrolling down a very long page. So here’s just a taster of what you’ll find inside:
"6 Figure Money-Getting System"
"Persuasive Copywriting Secrets"
"Marketing Mastermind Interviews" with such luminaries as Andrew Fox, Jason Potash, Joel Comm, Mike Filsaime and Ted Nicholas.
"Secret Audio Sessions" hour long audio training files on Affiliate Marketing, List Building, Traffic Generation, Product Creation etc.
Videos like "Cracking the Search Engine Code" and "Cracking the Traffic Code".
and much, much more!
As if that wasn’t enough the ‘code breakers’ themselves have specified a members only secret email address where you can ask anything you like for up to 30 days after purchase in case you need help or further ‘training’.
Before you rush off to get your own online wealth code formula I’ve a little ‘code breaker’ secret that you need to know.
After you click this link to ‘Cracking the Online Wealth Code’, read the sales letter then click your browser refresh button. If this secret code is working correctly, and it will only be available today, then you’ll receive a $20 discount immediately!
I’m hoping that code still works for you – it did for me!
April 21st, 2008 — Design
Occasionally I’m emailed by someone who has downloaded one of my products complaining that the ‘zip file is corrupt’. Now this is always due to an incomplete download. I know that because I always check the zip files myself to make sure they’re intact and I have the same problem myself when downloading files that I have purchased!
So what’s happening with these incomplete downloads? I needed to find out because it causes buyers a little bit of annoyance and frustration that they can’t unzip their purchase straight away, as well as the fact that I’d rather spend my support time helping people in other ways!
The problem seems mainly centred around Internet Explorer. So my first suggestion is ‘try downloading a second time’ and, if that doesn’t work, ‘try using another browser’. One or the other always manages to perform the ‘cure’, but I still wanted to get to the root of the problem.
After some experimentation I found that clearing my Temporary Internet Files cache also appears to ’solve’ the problem. If you don’t know what that is then you ought to know that browsers keep a cache of all the website pages you have recently visited in a temporary space on your hard drive. This is so that, when you revisit those pages, the page and all the items on it, like images, appear quickly on your screen. Rather than waiting for them to download all over again the browser just retrieves the bits it needs from the cache.
Sometimes this can catch you out because, for example, you might be emailed that a new offer has been placed on a website you’ve been to the day before, but when you return to that site you can’t see it! That’s because your browser has probably loaded the cached page rather than the updated one. If that is the case hit the F5 key, or click the Refresh button in your browser, and it will download the new page.
But back to our download problem. When you are downloading large files, and the files in this week’s Monday Madness offer are around 16 – 18Mb because of all the information I’ve packed in, then your browser cache can fill up before the file has completed downloading. If you watch carefully you’ll see this as the download bar starts off moving across slowly and then suddenly rushes to the end. If you look at the file size using Windows Explorer you’ll see that it is much smaller than we say it should be!
The solution, then, is to clear your browser cache before downloading any large files. I’ve listed below the method of doing this for the most popular browsers. Hopefully you won’t have any more problems downloading after you do this!
If you are using Internet Explorer 6.0…
Launch Internet Explorer.
Go to Tools > Internet Options.
The ‘Internet Options’ dialog box is displayed.
Click the ‘Delete Files’ button.
The ‘Delete Files’ dialog box is displayed.
Check the ‘Delete all offline content’ box.
Click the ‘OK’ button to confirm the deletion of your temporary Internet files.
Click the ‘OK’ button again to close the ‘Internet Options’ dialog box.
Attempt to download again.
If you are using Internet Explorer 7.0…
Launch Internet Explorer.
Go to Tools > Internet Options.
The ‘Internet Options’ dialog box is displayed.
On the ‘General’ tab, click the ‘Delete…’ button under the heading ‘Browsing history’.
The ‘Delete Browsing History’ dialog box is displayed.
Click the ‘Delete files…’ button.
Click the ‘Yes’ button to confirm the deletion of your temporary Internet files.
Click the ‘Close’ button to close the ‘Delete Browsing History’ dialog box.
Click the ‘OK’ button to close the ‘Internet Options’ dialog box.
Attempt to download again.
If you are using Firefox 1.x…
Launch Firefox.
Go to Tools > Options.
The ‘Options’ dialog box is displayed.
Click the ‘Privacy’ button.
From the areas listed, locate ‘Cache’. Click the ‘Clear’ button to the right of ‘Cache’ to delete your temporary Internet files.
Click the ‘OK’ button again to close the ‘Options’ dialog box.
Attempt to download again.
If you are using Firefox 2.x…
Launch Firefox.
Go to Tools > Options.
The ‘Options’ dialog box is displayed.
Select the ‘Privacy’ option.
The ‘Privacy’ options are displayed.
Under the ‘Private Data’ heading, click the ‘Clear Now…’ button.
The ‘Clear Private Data’ dialog box is displayed.
Check option ‘Cache’ and ensure that the other checkboxes are not checked.
Click ‘Clear Private Data Now’ to delete your temporary Internet files.
Click ‘OK’ to close the ‘Options’ dialog box.
Attempt to download again.
If you are using Netscape…
Go to Edit > Preferences.
The ‘Preferences’ dialog box is displayed.
Under the ‘Advanced’ category, click on the ‘Cache’ section.
Click the ‘Clear Disk Cache’ button, then click the ‘OK’ button to confirm the deletion of your temporary Internet files.
Close the ‘Preferences’ dialog box.
Attempt to download again.
April 19th, 2008 — Marketing
In a previous post I recommended Joel Comm’s Adsense book which, even in version 4, I thought an absolute bargain at just $9.95. What I didn’t realise was that, when I bought it (I already own the original at $97 but wanted to see the update) there was added on what is commonly referred to as a ‘forced continuity’ subscription.
If you don’t know what ‘forced continuity’ means it comes about as an automatic subscription that you enter into when you buy something. Naturally you have the option to opt out of the subscription after buying but sometimes, in the heat of the purchase, it might just escape your attention.
Thus it was in this case and so, if you just wanted the book and don’t want the subscription, just make sure you cancel before the first monthly fee. Joel has, after a few comments, now dropped the ‘forced’ aspect and turned it into an opt-in subscription, which is clearer to the buyer.
So what’s the point of a subscription anyway? Well one type of subscription you will undoubtedly have come across is that for a membership. For example I am a member of ‘Wealthy Affiliate’ which provides advice, has web hosting built in and a helpful forum. Another type of subscription might be a training course, for example Lee McIntyre’s Standing Start Profits which I joined at its outset last year and which continues to provide excellent value.
Then there’s a third type, which Joel’s offer falls into, where information or products are provided on a regular basis. There’s a remarkable example of this, at the moment, which shows how a subscription system can help the buyer.
Yesterday I sent out a message to say that I wouldn’t be promoting 4 Minute Money as I didn’t think it was worth the high purchase cost of $197. Well, guess what, today the price has dropped to just $4.95! Now before you rush off and grab a bargain just note that this is an upfront subscription payment for 7 days after which there’s a monthly contribution of $49.
Don’t be dismayed, though, because what that $4.95 offer allows you to do is pick up the first set of six 4 Minute Money reports and see if you like them. After that, if you feel you are getting good value, continue with the monthly amount. Otherwise just cancel; like all subscriptions, it’s easy to do!
April 18th, 2008 — Marketing
Every now and again a book comes along that creates a revolution in Internet Marketing. Many of you will have heard of titles like ‘Day Job Killer’ and ‘Butteryfly Marketing’. These both heralded new ways of marketing products which have now, years later, become so commonplace that we don’t remember how revolutionary their tactics were at the time.
These books only hit the marketplace every now and again. Sometimes they arrive with a loud blast of publicity. Sometimes they sort of grow on the market’s consciousness. I think I’ve just found one that seems to have ’snuck under the radar’.
Step by Step
The trouble with many of these ground-breaking books is that their authors are so proud of their ‘discovery’ that they spend all the time talking about it but don’t spell out exactly how to use it!
For that reason I much prefer books which offer step-by-step instructions for implementing new marketing ideas.
Well I’ve just finished reading a new book which not only introduces a marketing tactic that, frankly, I’ve never seen used before but also teaches how to use it in a completely open and straightforward manner.
The book is called ‘The 1% MOLB Wealth Formula’ – a strange title which you’ll begin to understand when you read the sales page but which you won’t really ‘get’ until you read the book.
What I really like about this book is that everything is so clearly laid out that anyone can follow it, and the content is so well written that it engages both novices and ‘old hands’ like me!
Now I’m not going to persuade you to buy it, I just suggest you have a look at the sales page and see if it’s for you, (and don’t delay because the low, introductory, price is about to finish any minute now!). If you do buy it then I really, really recommend that you do the following…
Read through the ebook first in one sitting. It will be an eye opener I promise! Then read it again, taking notes this time. Then go and watch the eleven videos that accompany the book. Finally read the book again and map out your plan to put the tactics in the book into action. Yes, it’s that good that you won’t need any further help!
And if you do find, after all that, that you simply can’t follow these, previously unused and practically revolutionary, tactics then ask for a refund. But, somehow, I don’t think you will!
To Read More About MOLB-The Unused Tactic click here…
www.jonathanpaston.com/recommends/molb/
April 16th, 2008 — Marketing
Most bloggers and website owners I talk to these days have given up on Adsense. When I ask why the discussion usually runs along the lines of ‘Why bother for a few dollars a day?’. Well, they’re right – and then again they’re wrong too.
Because if you approach Adsense with that type of mindset you’ll never make more than a dime a day. But, when you optimise niche sites or blogs to take full advantage of the opportunities that Adsense offers you can generate a substantial, recurring income.
Now here’s the secret. All I do is construct a niche site with valuable information on it. That’s good for the Search Engines and it is good for the readers. Then I can practically guarantee between $5 and $10 a day coming in from people clicking on my ads on my, admittedly, small collection of niches.
If that doesn’t sound like much try adding it up. $10 a day for a year is $3.650. If I was to put a bit more work in at the outset and create more niche sites then I could probably multiply that tenfold. $36,500 a year passive income – who wouldn’t like that!
So where did I learn how to maximise my Adsense income? At the feet of the great Mr Adsense himself, Joel Comm. Back in the days when I was just starting online I forked out what was for then the small fortune of $97 for his, now legendary, Adsense course.
The reason I’m highlighting this is because today, right now, you have a short opportunity to pick up this course for one tenth of its original price. That’s right YOU can get the complete Joel Comm Adsense 230 page course for just $9.95!
This is priceless information in the right hands. I don’t ever regret paying out $97 for this Adsense handbook, so I’m 100% sure you won’t regret paying $9.95.
Just follow this link to grab yourself a bargain.
www.wealth-providers.com/recommends/AdsenseSecrets.html
Oh, I forgot to say. This isn’t the same old book I bought a few years ago. I see he’s now on Version 4 and it’s completely updated. I’m off to get a copy myself!